E-E-A-T in practice, without the buzzwords

Experience, expertise, authority, trust — four ideas that turn into concrete edits on your pages. Here's the list.

Why it matters

Search keeps changing shape, but the fundamentals compound: a healthy site, content that answers real intent, and a steady publishing cadence. This note is a short field report on how we think about it.

How SERP Agent handles it

The agent runs the audit, builds the strategy, writes and publishes — then tracks results across Google and AI engines and refreshes what slips. No dashboards to babysit, no specialist to hire.