AI citations
What is AI citations?
An AI citation is when an AI system — ChatGPT, Perplexity, Gemini or Google AI Overviews — names or links a website as a source inside its answer. Citations are the AI-search equivalent of a ranking: they put a brand in front of users who may never see a classic results page.
How to earn citations
Publish quotable, factual, well-structured content; keep pages readable for AI crawlers; maintain consistent entity data; and build the authority that makes systems trust you. Unique data and clear definitions are cited most.
Measuring them
Citation tracking asks the major AI engines representative questions for your niche and records when your brand is mentioned or linked — trending it over time like a rank tracker for AI answers.
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